Discover the #1 selling L'AVANT product because of how good it smells and how well it works! Luxe laundry detergent is formulated to tackle tough stains while being gentle on fabrics and delicate skin.

Made without bleach, dyes, phthalates, phosphates, or parabens, L’AVANT is a safer choice for your family and the planet. This eco-friendly laundry detergent is effective in all water temperatures for a superior clean. The 5x concentrated formula allows you to use less, which means you save energy and resources with every load washed at cool or warm temperatures.

The biological technology behind our enzyme-driven detergent helps protect colors from fading when washed on cold. Our laundry soap will help extend the life of your clothes, sheets, and towels while maintaining that timeless look and feel. You'll fall in love with old favorites again with every wash.

This washing liquid is available in your choice of one of our favorite signature fragrances. To boost the ambience, add a splash of laundry fragrance oil to wool dryer balls in the drying phase.